We can safely talk about how Facebook changed the internet since this is definitely what happened. However, it is hard to argue with the fact that it was Mark Zuckerberg that led the company to the success it enjoys at the moment. At just 32 years of age we can easily see Zuckerberg as Person Of The Year because of everything ...

When you hear Catherine Cook you might also say female Mark Zuckerberg. It all started in highschool, when Catherine decided she didn’t like her yearbook. Her and Dave, her brother complained about the annual school yearbook. That’s when the idea of $20m was born. When she was 14, her family moved to Skillman, New Jersey, where she started highschool. With ...

Every person that browses the internet knows Amazon and every marketer out there should learn from the history of Amazon. The story behind one of the largest online companies in the world is interesting and an inspiration for all people that want to launch an online business. Amazon debuted in 197, went public in 1997, expanded to a huge level ...

We all dream of achieving success in life. We need to feel like we have done something that matters for us and the people around us. How can we can manage to measure our success in life? Even though comparisons are not always recommended it is still highly valuable for us all to know that others have already written their ...

Nowadays, B2C companies have to constantly discover new ways to offer better products at lower prices and this can be a very stressful problems since if they cannot do this, their competitors might be able to do it or they can end up out of business due to a new company on the market that found a way to give ...

There are only a few companies worldwide that are as successful and as big as eBay and it is hard to imagine the internet world without it but there was a time when eBay was nothing more than a peculiar idea. eBay’s story is not only inspirational but also great for those who want to start their journey in the ...

Marketing is changing, evolving at a really fast pace. What was common a few years ago is now seen as something that is way too old and that does not work. We can say that we live in an age that is dominated by digital transformations. The traditional marketing model is obsolete and should not be used anymore. Instead, we ...

All people that played video games in the past few years understand that they are highly immersive. We are faced with such a huge detail and a universe that is immersive. Video games quality evolved to the point in which in-game marketing became really strong. Many think that those that play video games are young, male and nerdy. This is ...

Marketing a product, service or even a business is highly important. Proper marketing automatically creates a difference and choosing how you market is what can make or break your company. Relational marketing versus transactional marketing is definitely a tricky choice since everything depends on business and product type. At the same type, you have to think about the customer type ...

Sam Walton, was the legendary founder and creator of the mega-chain Wal-Mart. After giving several interviews and talks, the number one question that was often asked of him was “what helped him succeed in business?” According to Mr. Walton, there are ten simple rules for operating a flourishing business. These are: 1) Commit to your work Passion is a skill ...

Scarcity marketing is a really interesting way to increase sales. You will quickly figure out the fact that Amazon often takes advantage of this. We are talking about a selling strategy that practically motivates people to make purchases by simply saying that there is a clear cut shortage of what is currently available and just a limited time to act ...

If you are looking for a rags to riches success story, it is obvious that Andrew Carnegie has to be analyzed. Born in 1835 in Scotland, Carnegie emigrated to the USA in 1848 and his first job was that of a bobbin factory ordinary factory worker. Then, he became a simple messenger boy. What was to follow nobody could have ...